Pretty much. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . Press question mark to learn the rest of the keyboard shortcuts. In reality, Microsoft is locking in an important influencer who can both increase the value of Mixer and bring eyes to Microsoft's entire gaming platform a platform that'sexpanding greatly in the next year with a new Xbox console (Xbox Series X) and a major new game streaming platform. Microsoft agreed to pay game streaming star Tyler "Ninja" Blevins between $20 million and $30 million per year to join its Mixer streaming platform and leave incumbent leader Twitch, according . "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". When you purchase through links on our site, we may earn an affiliate commission. That is the entire concept behind spectator sports. Ninjas move to Mixer turned out to not be the game changer they probably hoped when comparing their market share with Twitchs, StreamElements CEO Doron Nir said. No matter where you choose to stream, the world is better with your gaming content in it. But..why? A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. In the latest edition of his Drama Alert show, he says that "the rumor around the street" is that Ninja may have secured $100 million from his Mixer deal. And we were like, Straight up, guys, weve worked so, so hard to grow the Ninja brand to license things and get his name out there. Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. By clicking Sign up, you agree to receive marketing emails from Insider Bro you really dont understand the joke eh? Thank you for signing up to Windows Central. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. During the same time period, Twitch jumped from 850.6 million to 932.1 million, according to StreamElements data. Ninja reportedly paid $30m to end Mixer contract as streaming platform merges with Facebook Gaming, shroud receives $10m Daniel Conlan Published: Jun 22nd, 2020, 19:03 The two streamer superstars are free to join a platform and Mixer may have had to pay them millions of dollars for the privilege. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. I admit that I don't watch streamers, but I do watch a ton of other sports. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. Furthermore, Forsen estimates that Ninja's contract is between $6-8 million dollars, which when combined with sponsorships, likely keeps him making at least the same amount of money he was as . Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to. Ninjas rival Turner Tfue Tenney sits behind him in second with just over 8.5 million. When Mixer signed Ninja, he had 14.7 million followers on Twitch. But the figure could be way higher than that, according to YouTuber Daniel KEEMSTAR Keem. The Mixer app currently sits at 3rd place on the App Store. You're watching someone you enjoy watching doing something that you like to watch. There are other sizable players in the streaming game, chief among all of them is YouTube Gaming, which launched in August of 2016. That's a fake Twitter. It would not be a huge surprise to see Ninja make his triumphant return to Twitch soon. We cant go backwards with it.. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. Millions of people are watching live videos streams on Twitch at any moment. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). Esports News Fortnite Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 21+ | Commercial Content | T&Cs apply | Play Responsibly. Ninjas decision to pass on Facebooks monumental offer speaks to his financial security and his preference to keep an open mind. Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. The former Twitch and Mixer star had no shortage of offers on the table. Blevins' talent representation at Loaded, the company that negotiated the Mixer deal, initially declined to comment. In short, Microsoft has invested in Ninja for a better future of Mixer and Project xCloud. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2. Ninja's agency, Loaded, did not release the terms of the contract. Millions of fans tuned in every single day to watch their favorite streamers play video games. It was a sizable hit to Ninja, considering his rise to fame in the early days of Fortnite and catastrophic numbers on Twitch. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. Look up Adrian Wojnarowski on Twitter. That was Ninja. Ninja announced through his different social media accounts that hes leaving Twitch to stream exclusively on Microsofts Mixer video streaming platform. A representative offered the following statement after publication:"We do not disclose the terms of any agreement for talent. The plan seems to be working already. Ninja and Shroud are now free agents. As a result, Shroud was paid $10 million, and Ninja scored an astounding $30 million payday, just to be released from their Mixer contract. In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. This decision would make sense both from a financial and a poetic standpoint. But a talent management executive who's worked with Blevins told CNN Businessin an article published Mondaythat the streamer may netted between $20 million and $30 million from the deal. When Mixer managed to tempt Twitchs biggest and most successful streamer, Tyler Ninja Blevins, to its streaming platform, it was pretty obvious that he would be getting a substantial payday. Press J to jump to the feed. "Now the streaming wars have begun," Devin Nash, the chief marketing officer at talent agency N3RDFUSION, said of the recent tendency of gamers to move from Twitch to other platforms. He took a conservative approach and he estimates that Ninja is on a contract that will give him between $6 million and $8 million a year for at least three years. Stay up to date with what you want to know. They have received their full payments and as of midnight yesterday were free to engage in talks with other platforms. Critics took aim at Ninja, stating that his move revolved only around the money. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. According to an article on CNN about streamers being offered lucrative exclusivity contracts, Ninja's deal was likely worth between $20-30 million. Microsoft hoped that these acquisitions would boost their numbers. Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. So far, nothing has been revealed or leaked, so we have to stick with these estimates for now. But..why? Ninja has a lot of thinking to do. He said Shroud's Mixer contract was worth $10 million, while Ninja's came in at $30 million. This is clearly a meme, he did tag it as humor tho i dont think people believe it. Amazon's Twitch is getting back one of its biggest stars: Tyler "Ninja" Blevins is returning to the service with a multi-year exclusivity contract, Blevins announced on Thursday. 2023 Vox Media, LLC. https://t.co/lvn9KBjEYq https://t.co/tljVgyM3bG. NY 10036. Mixer parted ways with a slew of talent that the platform helped build. Justin Warden, the CEO of agency Ader who represents the likes of former Overwatch pro Brandon Seagull Larned and League of Legends streamer and Team Liquid sub Ashkan TF Blade Homayouni claims that he had knowledge of the Ninja negotiations and believes that the multi-year Mixer deal was worth between $20 million and $30 million. Reports from esports journalist and consultant Rod 'Slasher' Breslau are suggesting that the two marquee streamers that helped put Mixer's name on the map, Tyler 'Ninja' Blevins and Michael 'Shroud' Grzesiek, have had their multi-million dollar contracts paid out by Mixer, meaning they are now free to stream wherever they want. Future US, Inc. Full 7th Floor, 130 West 42nd Street, Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. Details of the contract have not been released, so it's unknown how much is mixer paying Ninja. Liao noted Blevins previously said he made approximately $10 million in 2018. Network N Media earns commission from qualifying purchases via Amazon Associates and other programs. In an effort to compete with Amazon, Microsoft spent tens of millions of dollars on two particularly high-profile exclusivity deals with the two highest-profile streamers: Blevins and Michael "Shroud" Grzesiek. ", Liao pointed out "the talent exodus from Twitch appears to have picked up speed in recent months. Before they knew what happened, Mixer was ready to shut its doors and allow its two most prominent names to leave. That service was shuttered suddenly earlier this summer, making him and other high-profile streamers Microsoft had paid into free agents once again. It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. Then, this past June, Microsoft announced the sudden closure of Mixer making Ninja a free agent once again. penn township hanover, pa map . Now, just ten months into his three-year contract, Ninja is the most sought after free agent in the streaming market today. The celebrity also has deals with Adidas and Red Bull and wrote a book. She added that it really seemed like he was kind of losing himself and his love for streaming. Things are different now on Mixer a streaming platform that has gained recognition for its stricter community guidelines pertaining to user behavior. Game on. The number comes from Justin Warden, who is the CEO of Ader, the talent agency that works with Blevins. an estimated total earnings of $10 million in 2018, an exclusive contract with Ninja for its own streaming platform, Mixer, It's official: Cloud9 VALORANT parts ways with Yay after 5 months, Here are the early LoL Patch 13.5 patch notes, Ludwig's $500,000 VALORANT team becomes instant meme after disappointing Challengers debut, 100 Thieves content creator Kyedae diagnosed with leukemia, One champion is dominating Challenger with stunning 60 percent win rate in LoL Patch 13.4. Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. It seems like a no-brainer, considering hes already established a presence on Twitch. Blevins announced his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. 936 million - Baseball players aren't even getting that kind of money. NOW WATCH: Gaming while black: How racist trolls are still dominating video games, Tyler "Ninja" Blevins announced a precedent-setting deal. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. For example, streamer Disguised Toast recently abandoned Twitch to begin working with Facebook Gaming. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. Mixer shut down in July 2020. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verges senior editor, Tom Warren. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. Hes back to that energetic, pumped-up Ninja, she said. Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. Rod Breslau (@Slasher) June 22, 2020. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . He was already so big on Twitch that his move surprised a lot of people, something he recognized would happen and that he joked about in his Mixer announcement video. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. Forsen, also of Twitch fame, predicted a 3-year deal, as a smaller or longer time frame wouldn't be beneficial for Mixer or for Ninja. Because once they sign, hes already committed. It's just watching a geek play computer games. KEEM says this isn't confirmed and. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. At times, Ninja would defend his decision and reinforce the idea that Mixer is working towards something bigger and better. The Google subsidiary features one of the worlds most popular gamers, Felix PewDiePie Kjellberg. In the last year there has been a very large exodus from the popular streaming site as competitors entice streamers with large exclusivity deals. Next: Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. The terms of the deal are, thus far, unknown but a new report says Microsoft paid Blevins "between $20 and $30 million" for a multi-year exclusivity deal. He eventually began streaming H1Z1 in 2011 and then moved to playing PUBG. But Twitch is bleeding: a major talent exodus has more people than ever using competing services from Microsoft and Google. Even someone as famous as Ninja might not have the draw to be a . Fortnite streamer Tyler Ninja Blevins was living the dream on Twitch. This information comes from Justin Warden, who is the CEO of marketing and talent management of company Ader, who claims to have an inside source that informed him of the deal. All Rights Reserved. Just why? Blevins announced his decision to leave. Microsoft has Xbox + Mixer + xCloud. Ninja was the first major streamer Microsoft's streaming service signed. Just why? Related: Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans. It was reported at the time that Microsoft spent $20 million to $30 . If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. The Metro UK reports the number for Ninja to join Facebook Gaming was $60 million while Shroud was offered $20 million. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. Last summer, Ninja shook up the game streaming industry when he took an exclusive deal with Microsoft's Mixer for an estimated $20 million to $30 million. He went from 30 to 70 thousand average viewers on Twitch to between 3 and 10 thousand on Mixer. Justin Warden, the CEO of Ader, states that Blevins will receive between $20 and $30 million as part of a multi-year deal. And third, that Ninja's exclusivity contract is for multiple years. Ninja was the first major streamer Microsoft's streaming service signed. Use a non-work device to reach out.